Use the data browser

The data browser is an in-app interface that helps you locate and add demographic data analysis variables to your map or project, also known as data enrichment. The data browser is used in many ArcGIS products, such as ArcGIS Business Analyst, ArcGIS Online, ArcGIS Pro, and more. It is also used by developers with an ArcGIS Platform account.

The data categories and demographic variables that are available for data enrichment depend on the selected country. Not all categories or variables are available for every country.

Browse and select demographic variables

Typically, you perform data enrichment in an Esri product or app; some products require that you sign in with an ArcGIS account that has GeoEnrichment privileges to perform data enrichment. This may consume credits or generate pay-as-you-go costs.


The data browser that is provided with Esri Demographics is an example to help you visualize and explore Esri demographic data. It mimics the data browser used for data enrichment that is included with many Esri products.

See individual product documentation to learn how to use the data browser to perform data enrichment in a specific product or app.

  1. Select a Country from the drop-down list.


    Some products, such as ArcGIS Business Analyst, may require that you select a country using a method outside of the data browser.

    The available data categories change based on the selected country.

  2. Select a data category option, for example, Population or Age.
  3. Choose from the following options:
    • Select a variable from the Choose a Popular Variable list.
    • Under Keep Browsing, select a data collection option, for example, Basic Facts or Gender.

      Most data categories contain multiple data collections. For example, the Japan Population data category contains seven data collections: Basic Facts, Duration of Residency, Gender, Key Global Facts, Place of Residency, and two Population Totals collections (one sourced from Esri Japan and one from Michael Bauer Research GmbH).


      Similar variables may be categorized differently based on the data provider (source) who provided the variable and their methodology. For example, you may find variables related to residency status in the Language-Immigration category for one country, such as Country of Birth for Australia, but in the Population category for another, such as National Origins for Spain.

    • Select Show all Data Category Variables at the bottom of the data browser.

      All available variables from this data category appear as a scrollable list.

  4. To view information about a variable, hover over Info Information next to the variable.

    A pop-up containing metadata for the variable appears. This includes the variable's common name (Name) and field name (Variable, which is used in an attribute table), the data provider (Source) who provided the data, the year the data value represents (Vintage), and a description (Definition) of this data when available.

  5. Click a variable's check box to add it to the Selected Variables list.

    You can select more than one variable, click the group's check box to add a group of variables, or press Shift+Click to select a range of variables.

    1. Expand the Selected Variables list to review the variables you have selected.
    2. Click Remove Remove next to a variable to remove it from the Selected Variables list.
  6. When you are done selecting variables, you can export them as a .csv file or as a JSON string (used primarily by developers), or use them in your ArcGIS app to enrich a map or data.

    See the product documentation for more information about using the data browser for data enrichment in an application.

Learn more

The following tutorials are designed to help you learn more about using the data browser to enrich data within individual Esri products: