Data preparation


You need the following account and license types to prepare ArcGIS for Microsoft 365 data:

  • Microsoft license—You need a Microsoft 365 license, with the Contributor role or higher, to prepare ArcGIS for Microsoft 365 data.
  • ArcGIS account type—Standard users can perform the basic functions of data preparation; you do not need to sign in.

ArcGIS for Microsoft 365 matches locations in the data to locations on a map. The more you organize and prepare the data before you add it to the map, the more accurate the map results will be.

See Data and geocoding to learn more about data.

When you add a data layer to a map, you choose the location type that best represents the information. Location information from the data is used to create a relationship between the data and the specified location type. Although ArcGIS for Microsoft 365 includes functionality to provide a location on the map based on the best possible available location data, preparing and organizing the data to align with expected location types helps ensure greater accuracy.

Location types

The following location types are used:

Location typeValueDescription


Latitude, Longitude

  • Latitude and longitude values represent an x,y coordinate location on the map.
  • You can map x,y coordinate data in either the WGS84 or the Web Mercator coordinate systems.
  • If the latitude (y) values fall between -90 and 90 and the longitude (x) values range from -180 to 180, use WGS84.
  • If the latitude and longitude values are in meters and have six, seven, or eight digits before (to the left of) the decimal point, use Web Mercator.
  • You can use degrees/minutes/seconds notation to map data.
  • You can also choose one of the other coordinate systems that ArcGIS supports. For more information, see Supported notation formats.



  • The more address elements the data contains, the more accurate the results will be.
  • A complete list of countries for which there is address coverage is available in the supported countries list on the ArcGIS World Geocoding Service coverage page.
  • Your ArcGIS administrator may impose user credit limits on some features and you may receive a message indicating that you have insufficient credits to perform a request. If so, contact your administrator.
  • You can add a maximum of 3,500 address points to an ArcGIS for Power BI visualization as a standard user or 10,000 points if you are signed in to an ArcGIS account.
  • The Location field well accepts only a single value. Consequently, if the address information is contained in separate columns, it is important to combine the information into a single, comma-separated location column. You can then add the combined column data to the Location field well to add data to the map.







Postal code

United States ZIP Code



  • EsriJSON encodes both geometry and feature information into objects.
  • An Esri feature set is a collection of features with the same geometry type and coordinate system.
  • In a JSON document, a feature set is represented by a JSON object. The JSON object has three keys: geometryType, spatialReference, and features. For more information, see EsriJSON.
  • You can use the ArcGIS Connectors for Power Automate Get geometry from feature layer action to get geometry or boundary information from a feature layer and export it as EsriJSON.
  • If the data contains location information that has been formatted using EsriJSON, it appears in a Shape column. Drag the Shape value into the Location field well to draw EsriJSON locations on the map. EsriJSON supports points, lines, and polygons.

Standard administrative boundaries

See the Standard administrative boundaries section below.

Standard administrative boundaries

When you use standard administrative boundaries in the Location field, ArcGIS for Power BI first searches for specific settings in the column's data category metadata. If the data is in the State or Province, Postal code, County, or Country/Region category, ArcGIS for Power BI uses a standard geography query to locate the items on the map.


In some cases, a location, such as a ZIP Code, may be associated with nonresidential post office boxes or related nonresidential services. These locations do not have boundaries associated with them, and the GeoEnrichment Service does not maintain demographic data for this type of location. If you are creating a map using nonresidential locations, use the Points location type. Using the Boundaries location type will result in errors during geocoding.

If no metadata is found, ArcGIS for Power BI searches for supported keywords in the name of the data fields that correlate to standard administrative boundaries. The following table lists the standard administrative boundaries and related keywords. Keywords are not case sensitive.

Location typeSupported keywordsShape type


city, cities, addr, address, street, town, capital


United States state

state, states


ZIP Code

zip, zips, zipcode, zipcodes, zip code, zip codes, postal code


United States county

county, counties


World city

city, cities


World country

country, countries


If a keyword is found, ArcGIS for Power BI uses the ArcGIS GeoEnrichment Service to add polygon locations to the map. For a complete list of supported countries, see GeoEnrichment coverage.

Administrative boundaries are added to the map as polygons, which represent both the shape and the location of the place.

If ArcGIS for Power BI cannot find recognizable metadata or keywords, it sends the data in text form to the ArcGIS World Geocoding Service to find point locations. In many cases, this results in inaccurate findings because there is not enough information to determine the locations. Use the Location type pane to specify the location parameters.

In this topic
  1. Location types