Introduction to ArcGIS Business Analyst Web App

Note:

For information on migrating from ArcGIS Community Analyst, see Migrate from ArcGIS Community Analyst to ArcGIS Business Analyst.

ArcGIS Business Analyst Web App is a web-based app that applies GIS technology to extensive demographic, consumer spending, and business data to deliver on-demand analysis and presentation-ready reports and maps.

Use Business Analyst Web App to help answer the following types of questions:

  • Where should money and resources be targeted for a greater impact?
  • What population and what kind of people will be impacted by a policy decision?
  • What are the demographic trends for which we need to plan?
  • How can I improve my site selection to find an optimal location for my business expansion?

With Business Analyst Web App, you can understand and compare communities thoroughly and on a factual level. Using the thousands of variables available in Business Analyst Web App, you can analyze specific locations, geographic areas, or custom regions you create on the map, then relay critical information and analyses to others using maps and reports.

With Business Analyst Web App, you can do the following:

  • Analyze trade areas.
  • Identify new store locations.
  • Find new customers.
  • Refine marketing messages.
  • Evaluate sites.
  • Reveal untapped markets.