Data Axle supplies and licenses a comprehensive portfolio of places—also known as points of interest (POI)—data that Esri uses to create ArcGIS Places Business Locations datasets for Canada and the United States and a Business Summary dataset for the United States. ArcGIS Places sourced from Data Axle focuses specifically on businesses.
The datasets contain the following:
- The Business Locations datasets contain nearly 1 million Canadian business records and over 13 million U.S. business records respectively.
- The Business Summary dataset includes the total count of businesses classified by 31 unique SIC Code industry groups by and 38 unique NAICS Code industry groups, including retail, entertainment, finance and more. This data can be used to determine which businesses are needed in an area and which are well represented.
The data attributes available include the following information:
- Business name and location information.
- Primary and secondary industrial classification codes (NAICS-based and SIC-based).
- Business type designation: independent, branch, headquarters, or kiosk.
- Estimated annual sales volume and employee counts.
- Shopping center name, brands, affiliations, and business headquarter information, when available.
Vintage
Vintage for the data is as follows:
- Business Locations—June 2024.
- Business Summary—June 2024.
Update frequency
Update frequency for the datasets is as follows:
- Three times per year—licensed ArcGIS products using an ArcGIS Online access method
- Annually—licensed ArcGIS products with locally installed data
Available geographies
ArcGIS Places sourced from Data Axle are available for all 50 states in the United States and all provinces and territories of Canada.
To create this dataset, Esri uses the latitude/longitude values provided by Data Axle or geocodes Data Axle business addresses to place business points on the map. Most businesses can be located to rooftop or street centerline accuracy, but some can only be placed to city or ZIP code centroid-level accuracy. Therefore, not all points have an exact location. Prior to release, Esri removed some business records that do not meet quality requirements; for example, records that lack core location attributes.
Example use cases
ArcGIS Places sourced from Data Axle can be used for locating competitors, identifying marketing opportunities, proximity analysis, and more. Information about business listings and points of interest can help companies understand consumer behavior and preferences, which can help with decision-making. For example, retailers can use POI data to analyze the performance of their venues and to conduct market research.
Reports and infographics
Business Locations sourced from Data Axle can be used in standard infographics and classic reports. For more information about licensed ArcGIS products with infographic templates, see Introduction to ArcGIS Places.
- Classic report—Tabular, spreadsheet-style data reports that can be downloaded as PDFs or Excel documents. See sample reports Business Summary (PDF) and Business Locator (PDF).
- Infographics—Interactive data reports featuring data visualizations, charts, and map graphics. See sample Eating Places infographic (PDF).
Note:
It is important to take note of the number of credits required to access Business Locations. For more information, see the ArcGIS Online Credits by capability topic or the ArcGIS Location Platform Pricing topic (scroll to Business Search, Infographics, and Reports).NAICS and SIC
A key differentiator of ArcGIS Places sourced from Data Axle is the addition of two proprietary digits onto the standard government-provided industrial classification codes. These extra two digits, which produce an eight-digit NAICS code and a six-digit SIC code, provide additional detail about the business type.
For standard government NAICS and SIC code definitions, see the NAICS website and the SIC Manual.
Attributes
Attribute details and location or product availability for ArcGIS Places sourced from Data Axle include the following:
| Attribute | Description | Example | Canada | U.S. | ArcGIS Pro |
|---|---|---|---|---|---|
Company or Business Name | Name by which the business is known or conducts business. | Lake Centre Dental Group |
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Street | The street name of the primary business address, typically without number. | Jasper Ave NW |
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Address | Physical address of the location (cannot be used for direct mailing purposes). | 123 Jasper Ave NW |
|
| — |
City | Town or municipality for the business (mailing or physical address). | Fort McMurray |
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State or province name | Full name of the state or province. | Saskatchewan |
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State or province abbreviation | 2-letter abbreviation of the state or province. | SK |
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Forward sortation area (FSA) | 3-digit FSA postal code assigned to the business address. | T9H |
| — |
|
Postal or ZIP code | FSA, Local Delivery Unit (LDU), or USPS 5-digit ZIP code. | T9H 1L2 |
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ZIP +4 extension | USPS ZIP + 4 code. | 34229 5101 | — |
|
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Primary NAICS | North American Industry Classification System code. Standard codes are 6 digits; Data Axle adds 2 characters to create a proprietary 8-character code. This field is associated with the primary SIC code only. | 54194009 |
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All NAICS Codes | Lines of business represented by NAICS codes. | 81211206, 81211202 |
|
| — |
NAICS description | Description for the primary NAICS-based code associated with the business. | Physicians & Surgeons; Optometrists |
|
| — |
Primary SIC | Standard Industrial Classification code. Standard codes are 4 digits; Data Axle adds 2 characters to create a proprietary 6-character code. | 641112 |
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All SIC Codes | Lines of business represented by SIC codes. | 811103, 654102 |
|
| — |
SIC description | Description for the primary SIC-based code associated with the business. | Attorneys; Chartered Accountants |
|
| — |
Affiliated Orgs | Organizations with which the company is registered or affiliated. | IDA |
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Chain Name | Corporate chain associated with the business. | Econo Lodge |
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| — |
Brands | A list of brands sold by the business. The brand can be an independent, licensed seller of a certain brand, owned directly by the manufacturer. | Bryant |
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Headquarters Name | The direct headquarters of this business within its corporate family. | Canada Diagnostic Centres |
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Landmark Name | Name of location (such as a complex, building, mall, and so on) in which business is located. | Midtown Medical Park |
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| — |
Location Parent | Primary business at a location with multiple places. | International Stone and Tile |
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| — |
Location Parent Relationship | Relationship to the primary business at a location. | Primary business |
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| — |
Location Confidence | Esri-created value that ranks the accuracy of the business location address. Addresses that can be placed to a site level, such as a parcel centroid or sub-address, have a Very High location confidence. Addresses that can be placed only to a general location, such as a Zip code, have a Low location confidence.
| High |
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Business Category |
| Branch |
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Specialty | Esri-created value. Additional information about the business location derived from a combination of other data. For example, could include professional specialty or religious affiliation; can contain multiple values. | Residential & Commercial |
|
| — |
Square Footage | The estimated square footage of the business:
| 2,500-4,999 sf | — |
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Square Foot Minimum | Estimated minimum square footage of the business (shown as an integer). | 2,000 | — |
| — |
Square Foot Maximum | Estimated maximum square footage of the business (shown as an integer). | 19,999 | — |
| — |
Employee Count | Number of employees for the business location. Actual numbers are used where available. Where actual values are not available, estimated values based on Data Axle modeling are used. | 20 |
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Sales Volume | Estimated sales revenue or assets in dollars based on a Data Axle model that estimates sales volume for the company. Location sales volume is available for most records that have a location employment figure; verifiable sales volume figures are difficult to obtain from private businesses. | $347,000 |
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Source | The primary data source from which the record is derived, always Data Axle. | Data Axle |
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Esri PID | 32-character unique identifier of the place, assigned by Esri. It is perpetual over time. | 41b3ec3348a-2315f7e41a9-3af2efeabb |
|
| — |
Locator Name / Locator Precision Level | The name or category of the locator from which the geocode information is derived. | SubAddress |
|
| — |
Locator Match Status | Match status:
| M |
| — |
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Locator Match Rating | The precision level of the latitude and longitude. The score can be in a range of 0 to 100, where 100 indicates that the candidate is a perfect match. | 98.8 |
| — |
|
Reference documents
Refer to the following reference documents. For variable lists, see the data catalog and ArcGIS Places Canada.
2024
- Esri 2024 U.S. Demographics Release Notes (PDF).
- Esri 2024-2029 U.S. Data Catalog (XLS).
- 2024 U.S. Business Locations and Business Summary data Esri Methodology Statement (ArcGIS StoryMaps story); a PDF is available.
Data availability
See Introduction to ArcGIS Places for a full list of licensed ArcGIS products in which ArcGIS Places sourced from Data Axle are available.
For information about purchasing Esri Demographics and Places data as stand-alone datasets, contact datasales@esri.com.