ArcGIS Business Analyst Desktop includes ArcGIS Business Analyst Pro (an extension for ArcGIS Pro) and ArcGIS Business Analyst ArcMap (an extension for ArcMap) that can be used to apply sophisticated spatial analytics and modeling, including customer and competitor analysis, territory design, target marketing, and site evaluation.
There are two native desktop applications supported for ArcGIS Business Analyst:
- ArcGIS Business Analyst Pro (extension to ArcGIS Pro)
- ArcGIS Business Analyst ArcMap (extension to ArcMap)
ArcGIS Business Analyst Pro
Make more intelligent decisions for market planning, site selection, and customer segmentation by combining demographic, business, lifestyle, spending, and census data with map-based analytics.
Business Analyst Pro can be used to apply sophisticated spatial analytics and modeling, including customer and competitor analysis, territory design, target marketing, and site evaluation. From within Business Analyst, you can access annually updated demographic data, nationwide business points, shopping centers, streets, address locators, drive-time thresholds, stunning infographics, and summary reports.
Find answers and information with the complete documentation for ArcGIS Business Analyst Pro.
ArcGIS Business Analyst ArcMap
Use ArcMap, ArcCatalog, ArcGlobe, and ArcScene—the traditional ArcGIS Desktop applications—to create maps, perform spatial analysis, manage geographic data, and share your results.
Business Analyst ArcMap is a solution for target marketing, analyzing customers, site selection, and designing territories. The wizard-driven software and data bundled with the application is installed and ready to use. Included are annually updated demographic data, nationwide business data points, streets, geocoding locators, drive-time solvers, and a custom report editor.
Find answers and information with the complete documentation for ArcGIS Business Analyst ArcMap