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Welcome

Business Analyst is a web-based solution that applies GIS technology to extensive demographic, consumer spending, and business data to deliver on-demand analysis, presentation-ready reports and maps. Select from a wide variety of existing reports, or create custom reports to meet your marketing needs.

Analyze current-year estimates and five-year projections of demographic data and extensive consumer spending and business data. With this data, you can generate reports and maps for your study area.

Esri updates the data annually so that you have access to the most current and accurate data. Because Business Analyst is hosted by Esri, you don't have to worry about managing data or technology updates.

With Business Analyst, you can

  • Analyze trade areas.
  • Identify new store locations.
  • Find new customers.
  • Refine marketing messages.
  • Evaluate sites.
  • Reveal untapped markets.